Products and our People. The two key components that come together to drive the Zerofit brand. Everyone who works for Zerofit believes in the technologies, innovations and designs that are created in our native Japan but Made for the World.
And one baselayer at a time, we are changing people’s perception of what a world class baselayer should feel like and how should interact with your body, whatever your outdoor sporting passion or favourite activity is.
As we continue to build the brand outside of Japan, we’ll continue to send our products to publications all over the UK, Europe, North America and Australasia – including to the team at Women’s Running, the UK’s leading magazine for women who love to run!
They recently spoke with Zerofit founder Mr Koji Higashi on ‘The Unexpected Secret to Keeping Cool on your Summer Runs.’
Check out the full article at https://www.womensrunning.co.uk/gear/the-unexpected-secret-to-keeping-cool-on-your-summer-runs/
Mr Higashi touches on the performance benefit of our ‘Built for Summer’ baselayers, including the Thermo Weave, Cool Weave, Zero Weave, as well as the awesome Cold Skin.